FIRST DRAFTS

Muse website first draft

https://musezine.wixsite.com/muse

Colour scheme

 I have found the following colour schemes: 

1 - too dark, no lighter colour for the background but colours work well together

2 - muted - too grey? perhaps muted colours are not the best option

3 - slightly too dark, but the colours work well. 

4 - similar to 7, but slightly warmer. I think I prefer this over 7

5 - good, but 2nd and 4th colours are quite similar

6 - good colour palette

7 - many of the "luxury themed" colour palettes had black as a background colour. I am concerned that having too much black and grey will make the website look dull.

8 - looks like a better version of 3

After considering these colour schemes, I think it would be best for the website to have a colour scheme that isn't too muted - or else the website will look dull.

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(07/10/24)

I am currently deciding between the two colour schemes above. Following my previous intentions of choosing a colour scheme that isn't muted, I think I will use the bottom colour scheme as it is more colourful and warmer than the top colour scheme, and is therefore more eye catching. 

Current progress

 

• Changes to masthead - Dark green of cover 1 is too dark - colour needs to be changed
• I have added a rounded square on my covers. I think this ties the cover together and gives the magazine a more distinctive house style. 
• I have created my first contents page and added the box in. 
• Cover 2 needs cover lines and a main cover line - I am struggling to find a font that will both suit the genre of the duo and still be legible. I may choose to use a simple, bold font.
• Contents page 2 needs to be created. Once I am finished with Contents 1, I will duplicate it and use it as a template for Contents 2.

So far, I have continued to add to my home page. After including the bold round rectangle on my cover, I added it to the website in order to create a clear sense of cohesion across print and web.

• I have added a background to the "welcome" section - a photo of multiple magazines layered on top of each other. The magazines are Vogue copies, but this cannot be seen in the image and is therefore not an issue. 
• I have added the first easter egg on the website - the guitar seen in the Hunter Scott article section leads to a pop-up about a collaboration between Muse and "Delphine Guitars". Whilst on a trip to Paris, I went to a market which had a music shop inside, so I took photos and used some in this pop-up.

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• The rest of the home page is fairly similar - only changes made are the bottom two sections. I have added in that Muse is an independent magazine, as this is part of the brief and could be important to the audience. 

Photoshoot - Ema and Greta

 

I had another photoshoot with two other friends at a crazy golf course. There were lots of props (disco balls, giant records, tv screens with static) and the lighting in some areas was bright red. I took lots of photos, but in a few my friends' eyes were closed, so above shows potential photos from the photoshoot.

I will use these photos on my website.

House style

Colour scheme - Whilst designing the website, I have realised that I need a colour scheme to use for brand elements such as the masthead, the backgrounds etc. I have tried out a warm, sandy colour on the "Get to Know Us" banner at the bottom of the page, and I think this works well, so I will find a colour palette with soft, muted colours that could work alongside different article designs.

Font - "Blue Ocean" for masthead/large headings, "Bitter" - bold, regular and light variations used for cover lines, body text and subtitles (in that order). See below for examples. 

Change to masthead

 After testing out my chosen font as a masthead on a cover, I found it wasn't strong enough in comparison to the photo. Therefore, I have tested other fonts that appear stronger than the first font:

Website progress

 

So far, on my website, I have learnt how to add a masthead and navigation page. In my home page, I have added in a gallery with some photos from the photoshoot. I hope to make them interactive so that the article will appear when the images are clicked on. I don't know if this will work with the "gallery" feature so I may have to change this. 

I have also added some text to the "About Us" page in order to inform the audience about the magazine as a brand and its values. I think there is still more information to add, but this can be done later on. I would also like to add other pages too.